BIRLIKTE ILERI ASSOCIATION
CORPORATE IDENTITY GUIDE
CORPORATE IDENTITY PHILOSOPHY
The corporate identity of Birlikte İleri Association is built upon the values of trust, institutional integrity, social unity, sustainable development, and collective wisdom.
The visual and communication identity aims to establish a simple, strong, professional, and accessible institutional presence.
Core principles:
• Trustworthy
• Institutional
• Contemporary
• Simple
• Strong
• Participatory
• Transparent
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LOGO USAGE
Official Logo:
BIRLIKTE ILERI ASSOCIATION
Logo Usage Rules:
• Logo proportions must not be altered.
• Adequate clear space must be maintained around the logo.
• No visual effects, shadows, or distortions may be applied.
• High contrast with the background must be preserved.
• Minimum digital display height: 60 px
• Minimum print width: 30 mm
Logo Versions:
• Primary Logo → Red background / White typography
• Negative Logo → White background / Red typography
• Monochrome Version → Black or white
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CORPORATE COLORS
Primary Red
HEX: #B80F1F
RGB: 184 / 15 / 31
Dark Corporate Red
HEX: #930918
RGB: 147 / 9 / 24
Corporate White
HEX: #FFFFFF
Corporate Gray
HEX: #F4F5F7
Dark Gray
HEX: #2F343B
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CORPORATE TYPOGRAPHY
Primary Heading Font:
Cinzel
Alternative Heading Font:
Cormorant Garamond
Body Text Font:
Montserrat
Alternative Body Font:
Open Sans
Website Headings:
Montserrat SemiBold
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CORPORATE COMMUNICATION STYLE
Communication Principles:
• Professional
• Respectful
• Clear
• Institutional
• Trustworthy
• Inclusive
Preferred Messaging:
✓ Social development
✓ Collective wisdom
✓ Participation
✓ Public benefit
✓ Sustainable approach
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WEBSITE DESIGN STANDARDS
Buttons:
Red background + White text
Cards:
White background + Light gray border
Headings:
Dark corporate red
Hover Effect:
10% darker red
Border Radius:
12 px
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SOCIAL MEDIA DESIGN
Recommended Dimensions:
Instagram: 1080×1080
Slider: 1920×770
News Visual: 1333×1333
President Page: 500×400
Design Language:
• Red gradients
• Clean white spacing
• Fine gold details (optional)
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CORPORATE DOCUMENTS
• Letterhead
• Business Card
• Presentation Template
• Decision Book Cover
• Certificate Design
• Email Signature
• Folder Design
• Official Stamp Layout
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CORPORATE SLOGAN OPTIONS
• Thinking Together, Moving Forward Together
• Collective Wisdom, Strong Future
• Social Strength, Shared Future
• Producing Together, Growing Together
• Building the Future Together
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Version: 1.0
Birlikte İleri Association Corporate Identity Guide
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